Be aware that ByteDance enables Entrepreneurs to focus on TikTok ads to buyers aged 13 and previously mentioned via its advertising and marketing instruments, but these resources only clearly show viewers data for people aged 18 and over.
Go world wide: see how Hong Kong’s current “point out of digital” compares with connectivity in other nations by looking at our flagship Digital 2024 International Overview Report, which includes many hundreds of slides of global digital data, and our in-depth Evaluation of what these quantities could indicate for you personally.
But the apparent distortions that often seem in X’s inferred gender data could be thanks largely towards the significant quantity of “non-human” accounts that attribute in X’s Lively user data (e.
Over a quarterly foundation, the business’s data also expose the dimensions of Instagram’s advert audience in Hong Kong remained unchanged amongst Oct 2023 and January 2024.
Moreover, we’ve noticed some specifically bizarre traits from the data claimed in X’s promotion instruments over the past 12 months, so we’d advise caution In relation to analysing these X figures.
Note: Meta’s promotion methods only publish audience gender data for “feminine” and “male” end users.
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It’s essential to worry that these advertising arrive at figures do not necessarily stand for the same thing as monthly Energetic person figures however, and there may be meaningful variations concerning the size of YouTube’s advertisement viewers and its total Energetic consumer base.
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However, complexities affiliated with the collection and Investigation of World wide web consumer data mean that it could possibly often just take various months ahead of investigate is prepared for publication.
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This contrasts Along with the gender data presented data hk bulanan within the promotion equipment of platforms like Fb, which depends around the gender that users on their own enter in their own profile.